When our founder first flirted with the idea in 1999 to sell cubic zirconia online, he didn’t know exactly how the company would turn out. But he knew he had...

When our founder first flirted with the idea in 1999 to sell cubic zirconia online, he didn’t know exactly how the company would turn out. But he knew he had...

When our founder first flirted with the idea in 1999 to sell cubic zirconia online, he didn’t know exactly how the company would turn out. But he knew he had...

When our founder first flirted with the idea in 1999 to sell cubic zirconia online, he didn’t know exactly how the company would turn out. But he knew he had...

When our founder first flirted with the idea in 1999 to sell cubic zirconia online, he didn’t know exactly how the company would turn out. But he knew he had...

When our founder first flirted with the idea in 1999 to sell cubic zirconia online, he didn’t know exactly how the company would turn out. But he knew he had...

A ring that transcends social and economic status, The Julia is a fabulous diamond-imitation engagement ring that all the girls will think is the "real thing". Sporting a 0.50 to...

A ring that transcends social and economic status, The Julia is a fabulous diamond-imitation engagement ring that all the girls will think is the "real thing". Sporting a 0.50 to...

You just received an invitation to Count Oakmont’s housewarming party in Edinburgh. Do you go with formal? Semi-formal? The invite says “black tie optional”. So which option do you choose...

You just received an invitation to Count Oakmont’s housewarming party in Edinburgh. Do you go with formal? Semi-formal? The invite says “black tie optional”. So which option do you choose...

You just received an invitation to Count Oakmont’s housewarming party in Edinburgh. Do you go with formal? Semi-formal? The invite says “black tie optional”. So which option do you choose...

You just received an invitation to Count Oakmont’s housewarming party in Edinburgh. Do you go with formal? Semi-formal? The invite says “black tie optional”. So which option do you choose...

You just received an invitation to Count Oakmont’s housewarming party in Edinburgh. Do you go with formal? Semi-formal? The invite says “black tie optional”. So which option do you choose...

You just received an invitation to Count Oakmont’s housewarming party in Edinburgh. Do you go with formal? Semi-formal? The invite says “black tie optional”. So which option do you choose...

You just received an invitation to Count Oakmont’s housewarming party in Edinburgh. Do you go with formal? Semi-formal? The invite says “black tie optional”. So which option do you choose...

The Kady engagement ring rises above the rest with a cathedral-set, elevated Round Cut center stone surrounded by ten (10)* 1.1 mm round cut 5A diamond-quality stones in a semi-halo style...

The Kady engagement ring rises above the rest with a cathedral-set, elevated Radiant Cut center stone surrounded by ten (10)* 1.1 mm round cut 5A diamond-quality stones in a semi-halo style...

The Kady engagement ring rises above the rest with a cathedral-set, elevated Princess Cut center stone surrounded by twelve (12)* 1.1 mm round cut 5A diamond-quality stones in a semi-halo...

The Kady engagement ring rises above the rest with a cathedral-set, elevated Oval Cut center stone surrounded by ten (10)* 1.1 mm round cut 5A diamond-quality stones in a semi-halo style...

This custom-designed hand-made "stackable" anniversary ring with round prong side stones is as stylish as any you're likely to find! Feel free to pair this anniversary band with a number...

Prosperity becomes you, my dear. A name from Indian Sanskrit, Lakshmi is the Hindu goddess of wealth and fortune. Religion aside, wars have been fought over objects with less beauty than...

Prosperity becomes you, my dear. A name from Indian Sanskrit, Lakshmi is the Hindu goddess of wealth and fortune. Religion aside, wars have been fought over objects with less beauty than...

Prosperity becomes you, my dear. A name from Indian Sanskrit, Lakshmi is the Hindu goddess of wealth and fortune. Religion aside, wars have been fought over objects with less beauty than...

Prosperity becomes you, my dear. A name from Indian Sanskrit, Lakshmi is the Hindu goddess of wealth and fortune. Religion aside, wars have been fought over objects with less beauty than...

There’s a man reading this who has no idea how lucky he is that she chose him. She’s early twenties, has a Ph.D in Snuggleology and still somehow is not...

Does true love exist? Is there really such a thing as a soul mate? If you ever found yourself doubting 'true love' because you waited what seemed an entire lifetime...

Company legend has it that our one-time assistant shipping manager was caught wearing the original version of this fetching 5-stone cluster style ring, before doing her job and shipping it out to...

Company legend has it that our one-time assistant shipping manager was caught wearing the original version of this fetching 5-stone cluster style ring, before doing her job and shipping it out to...

Company legend has it that our one-time assistant shipping manager was caught wearing the original version of this fetching 5-stone cluster style ring, before doing her job and shipping it out to...

Company legend has it that our one-time assistant shipping manager was caught wearing the original version of this fetching 5-stone cluster style ring, before doing her job and shipping it out to...

Company legend has it that our one-time assistant shipping manager was caught wearing the original version of this fetching 5-stone cluster style ring, before doing her job and shipping it out to...

We're in the business of keeping 'them' admiring...and envious. And we're very good at it. Plus we make rings, and this intricately-detailed, scroll-engraving-enhanced band and Princess Cut solitaire in your choice...

We're in the business of keeping 'them' admiring...and envious. And we're very good at it. Plus we make rings, and this intricately-detailed, scroll-engraving-enhanced band and Round Cut solitaire in your choice...

We're in the business of keeping 'them' admiring...and envious. And we're very good at it. Plus we make rings, and this intricately-detailed, scroll-engraving-enhanced band and Oval Cut solitaire in your choice...

We're in the business of keeping 'them' admiring...and envious. And we're very good at it. Plus we make rings, and this intricately-detailed, scroll-engraving-enhanced band and Cushion Cut solitaire in your choice...

We're in the business of keeping 'them' admiring...and envious. And we're very good at it. Plus we make rings, and this intricately-detailed, scroll-engraving-enhanced band and Asscher Cut solitaire in your...

Perhaps it’s cheesy to say that I was caught by his smile, she wrote in her diary of the first encounter with the man who would go on to sweep...

Perhaps it’s cheesy to say that I was caught by his smile, she wrote in her diary of the first encounter with the man who would go on to sweep...

Women have loved wearing solitaire rings for millennia. Never out of style, we think it’s partly because a one-stone ring provides beauty without pretension.  And perhaps— just perhaps— because this...

Her future husband divided his ex-girlfriends into 3 types: Smart and pretty, but loud and argumentative; Nice but boring, and without much chemistry between them; Cute, fun and classy…but ultimately...