Journalists have known for decades what anyone who tries to do so finds out pretty quickly: it’s hard to sell a diamond for anywhere close to what you paid for it. But if you need cash and fast...what’s to do? Enter CubicZirconia.com's "Diamond Downgrade" program, which allows you to keep your jewelry, just sell the diamond for fast cash at a fair price, have it replaced with our 5A/AAAAA cubic zirconia...and be assured that no one will ever know the difference.